Browsing Category Innovation

New Innovation

Benefits and Drawbacks of New Innovation

Saturday, August 13, 2016

I’m not sure if you heard, but new product innovation is a big deal. Especially if you want to turn a stagnant company around. As technology constantly evolves, adapting to these changes is more important than ever. Additionally, as competition grows, so have the number of mistakes entrepreneurs make, especially when it comes to trying ...

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Product Positioning

3 Tips for Successful Product Positioning

Sunday, July 10, 2016

Why should you take the time to figure out what the heck it is that you are selling? According to Bloomberg, an incredible 80% of businesses fail within the first 18 months. The main question is why? Most seem to believe it is because they simply run out of cash. But the truth is much deeper ...

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